I’m giving a brief presentation at our Communications/Advancement working group meeting. Much of it is based on a presentation done by our University’s Marketing group, but I updated the stats, as these have changed since the original presentation.
I’ve seen a spike in visits to my social media blog, thanks to the super responsive and collegial folks @ASU. It’s been great to build relationships with colleagues who are looking at ways to use emerging media to maintain relationships with current and former students, campus constituents and to reach new audiences. This is what … Continue reading
(1) WHY this site? Because @mycubulder has a very strong voice and communicates their enthusiasm for the school brand, physical campus and people through their tweets. Its links are at times very local and regional, but consistently promote a good word about the campus and its people, and I feel like I’m having a conversation … Continue reading
(1) WHY this site? ASU is one of the highest ranked higher education institutions on twitter. According to “wefollow” they are the top ranked institution with 11 new followers (at the time this was written), bringing their total to 6,651. But, it’s not just because of their numbers that I’m interested–It’s that their account has … Continue reading